Our talented team have written many articles to help you navigate the daily issues faced by many businesses. From marketing automation, to casualisation of the workforce, to the gig economy, to the best ways to find consultant right for your business – there is something here for everyone.

BMSO Coding for Africa Page 2
How to Create a Winning Pitch Deck?
Whether you are a startup owner or have an established business, there comes a time when you need adequate investment. However, raising capital for your ...
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business plan
Get the Most Out Of Your Business Plan
A business plan is an important determinant of success for startups and established companies alike. Essentially, a business plan is a written document that entails ...
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labour hire licensing
Is Your Labour Hire Provider Setting You Up for Failure (and fines)?
The employment landscape is dynamic, and there is an increasing demand for qualified workers across different industries to work for short term periods. Despite the ...
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HR Skills – Are you falling behind the digital revolution?
Globalization and technological advancement have transformed the labour market globally. Talk about the fourth industrial revolution, i.e., digital revolution only. Artificial Intelligence (AI) and the ...
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5 Ways to Stand Out in the Office
Are you looking for a promotion or unique opportunities at work, then you need to make sure that you are standing out in the office! ...
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blog facebook ads
Make The Most of Facebook ADS
How to make the most of facebook advertising
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blog motivate staff
How To Motivate Your Staff
How to motivate your staff, business leader, tip, advice
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App Downloads
Top 10 Ways To Get App Downloads
There are plenty of ways to get people to download your app, but what are the most effective ways? Here is a list of the ...
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Write perfect press release
How To Write The Perfect Press Release
Writing a press release is usually nerve wracking, especially since you are submitting your work to a professional newspaper. However, if you follow several simple ...
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Increase e comm sales
How To Increase E-Commerce Sales
When you advertise your business online, having a website isn’t going to be enough to draw the traffic that you need to increase your sales. ...
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Standout group interview
How To Stand Out in A Group Interview
Group interviews can be nerve-racking, and as if an interview isn’t hard enough, now you are placed in a room with other job seekers, competing ...
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Pros and cons existing business
Pros and Cons of Buying an Existing Business
In many cases, buying an existing business can be a safer option than starting one – one with fewer risks and many benefits. Even then, ...
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unconventional business woman
An Unconventional Business Woman
There’s a lot of women who are successful in business, however as a female I seemed to have made my mark on the business world ...
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viral marketing
Can My Small Business Benefit From Viral Marketing?
While the concept of viral marketing is not new (who hasn’t heard of word of mouth marketing?), the rise of social media has given it ...
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Strong business goals
Setting Strong Business Goals for Long-Term Success
A part of business planning, goals help you keep on the right track and give you additional motivation to continue working hard. While making profit ...
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coworking space
Coworking Space: Is It Right For My Small Business?
Coworking space is simply a space for individuals to work independently, together. The idea of shared office space is gaining in popularity in Australia, with ...
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international market
Things to consider before entering the international market
With seven current Free Trade Agreements, and several more in the pipeline, the time is certainly right for Australian businesses to break into foreign markets. ...
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work life balance
The importance of work-life balance
One of the downsides of technology is our inability to truly ‘disconnect’. With smartphones becoming the norm, it is increasingly expected that we are ‘always ...
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asking for the sale
Asking for the sale: How do you convert a conversation into actual business?
With globalisation and the rise of social media like LinkedIn and Facebook, sales conversations have undergone dramatic changes. Earlier, salespeople talked about their products (or ...
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understanding business finance
Understanding Business Finance
Financial literacy is a vital skill for a small business owner. To make financially sound decisions, you should be able to understand the figures and ...
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Following our recent merger with Soto Consulting we are gradually moving website. Whilst this website and new merger gets up to speed, you can still read about our services and contact us here.

You can read about the merger at our new website, or keep browsing here. Either way, when you enquire please don’t be alarmed if we respond from a Soto email address.